BWD x DRX – ARMY VS NAVY – ‘POPEYE’ – YACHTMASTER
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For this model we recruited Popeye the Sailor to serve as the inspiration for an exclusive Americana and military-themed watch collection. Through a unique collaboration with King Features Syndicate and fashion tastemaker Darren Romanelli, known for his popular fashion brand Dr. Romanelli (DRx), the world’s mightiest mariner is integrated on the front of this custom-designed watch.
The back of each piece is engraved with the Dr. Romanelli logo and numbered edition. Each watch comes with a custom comic strip and, through an innovative packaging concept, the collection stays true to the classic properties and celebrates the Navy.