WORLD-TEMPUS: TAG Heuer Monaco Bamford

TAG Heuer
Monaco Bamford

TAG Heuer teams up with Bamford Watch Department and unveils a bold interpretation of its Monaco.

CEO of BWD, George Bamford pioneered the customisation of luxury watches by modernising and personalising timepieces which were already very exclusive, giving them a recognisable identity with his own ultra-modern, futuristic style.

Monaco Bamford © TAG Heuer

This is not the first collaboration between TAG Heuer and Bamford Watch Department. Back in 2017, customers and fans of the Swiss brand were offered the opportunity to customise their favourite model. Following this success, TAG Heuer invited George Bamford to help designing this new series of the Monaco, which exclusively carries the Bamford name.

As one would expect, the new Monaco Bamford still features the hallmarks of this model: the square 39-mm case and the crown positioned on the left. But now it also boasts a case made from incredibly lightweight and highly resistant carbon. TAG Heuer created a special mould for this carbon case to perfectly match the dimensions of the Monaco and meet the technical constraints of this specific material. Bamford’s signature style is evident in the chronograph counters highlighted with luminous marks on the indices and the date window, which are a magnificent aqua blue – Bamford Watch Department’s favourite shade of blue. The dial and the case-back are engraved with “Monaco Bamford” as a reminder of the partnership. Housing the Calibre 11 Automatic, the timepiece is fitted with a black alligator leather strap.

 

© TAG Heuer

The new Monaco Bamford is only available for purchase in TAG Heuer boutiques and online stores in available countries.

© TAG Heuer

 

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